We spend our time meeting and observing all sorts of individuals, exploring their lives, investigating their attitudes and examining their behaviour.
At Canvas, we take our research seriously and think carefully about its design. We use a range of techniques to help shed light on our clients’ issues. But our job is much more than our box of research tricks. We look beyond reporting findings to uncover insights that help our clients make smarter marketing and communications decisions. We interpret what we find imaginatively with experienced marketing minds. But we’re also constantly observing how brands and consumers behave and interact, and listening in to national and international conversations about how people are living their lives. We bring consumers’ voices to life in this wider context. And we speak clearly about what we find to make sure our work really informs thinking within our clients’ businesses.